Maximizing eCommerce conversions, sales, and profits

 

by delivering automated real-time offers,

 

leveraging big-data and predictive analytics

1

Increase conversions and sales: Runa delivers higher conversions without increasing marketing spend.

2

Protect margins: Runa protects margins with PerfectOffer – avoid site-wide discounts!

3

Automated data-driven offers: Runa enables automated real-time offers using predictive analytics.

We have the Solution

Show Me The Solution

Runa customers by the numbers (YTD 2012):

Offers shown

Sales lift dollars

Runa Gives eCommerce Merchants

* Magical Powers *

Runa is a cloud-based automated service that monitors and analyzes shopper behavior on your site, and then makes each shopper a PerfectOffer™ — the one they are most likely to accept with the lowest margin cost for you — using cutting edge big data technologies without the need for any human intervention.

Runa is the Goliath-slaying big data
turned-into-action tool
for the rest of us.

Other services might claim to do something similar, but unless they worked inside eCommerce Goliath — Amazon — these big data technologies are cutting edge and have been inaccessible to e-commerce as a whole.

“Any sufficiently advanced technology is indistinguishable from magic.”
~ A.C. Clarke

How It Works

With Runa you will…

  • sell more
  • preserve more of your margin on those sales
  • be offering your customer better personalized offers and a better experience
  • have the power of big data on your side
  • level the competitive playing field against larger online sellers
  • pay only a percentage of the increase in sales Runa helps to create

Runa’s methods incorporate objective analysis, adaptive learning and proven predictive models to make the PerfectOffer™ to your shoppers in real time.

No Advantage is Permanent

Billy Beane of the Oakland A’s and Moneyball fame (Moneyball: The Art of Winning an Unfair Game by Michael Lewis) used objective data to find unconventional metrics for better predicting the success of players.

This was critical as he had limited salary to spend, only $41 million vs. the industry Goliath New York Yankees $125 million. He needed to win an unfair game.

Using this method, Beane was able to recruit undervalued players that went on to compete with big salary players, forever changing the way baseball evaluates players. Runa does this for ecommerce.

Right now your customers are exhibiting millions of predictable patterns that you do not see in real time. Not necessarily because you don’t know to look for them.

Even if you did have the data and analytical engine to interpret them, it would be impossible for people to react in real time. Runa converts this big data, automatically and without human intervention, into PerfectOffers™.

Perfect offers are offers your shoppers are most likely to buy now while giving up the least amount of margin. Runa can apply these principles to your customers on your website now.

This is Runa. This is now.

Click Here to Schedule an Appointment Today!
…or Call us at 1-800-658-7184